Your audience show your target demographics. For example; age, nationality, gender or occupation.

With Ocast, you have the possibility to present your audience in detail. 😃

On the left menu of your Ocast dashboard, click on audiences.

You will be directed to the audience dashboard where you have an overview of your current audience sources and can also create new ones.

To create a new audience, click on create audience in the top right corner of the page.

You will be redirected to a new page.

The first section contains the following fields. You should fill them in with appropriate information.

You can also edit the gender distribution of your audience, as well as the average age in the bottom right corner of the page.

The interest of your target demographics can be anything from cars, hobbies, food, business, charity, banking, etc.

To select interests, simply click on the bar and search for interests. A number of suggested alternatives will be given. You can select more than one.

Note: You can also add surveys to your audiences. Read this article to learn how to do this.

When done, click on create audience in the top left corner to save your work.